Customise Your Email Signature

Nicereply is open to all your creative ideas regarding email signatures. Here are some tips to get the most out of your email signature.

Keep feedback above signature

The amount of feedback collected is highly determined by the way you ask for it. If you would like to collect maximum amount of feedback, you should put your surveys above the signature.

Use visuals and instant rating

Your customers are busy so one more click is usually the maximum they will invest. Make the most of this one click using visual rating buttons and instant rating. 

You will need to use HTML email to use visuals in your email. You should start with our CSAT smiley faces. Here is how you can get an HTML code that you could paste right into your email signature:

As a result you could have a signature similar to this:

Find our more about instant ratings:  How to use Instant Ratings

Yes, you can make any rating buttons you'd like in your signature, but we have to get a little bit technical here. Don't worry, though- it's not rocket-science.

Rating links structure & logic

First of all, the Nicereply CSAT rating scale is from 1 to 10. Visual buttons in your email are nothing but URL links to the rating form enhanced by a value of rating for each smiley face:

Congratulations! Now you are an expert in email signature customisation. Let's look at how we can use these URLs to build our visual rating signature.

Custom HTML code

The survey signature HTML code Nicereply will generate for you, may look like this:

<a href=""><img alt="Awesome" src=""></a><a href=""><img alt="Nice" src=""></a><a href=""><img alt="Boo!" src=""></a>

There are only two HTML tags in this code: 

  1. Anchor: <a href=""></a>
    • Each <a></a> tag has attribute href="…" containing our URL to rating form with ?s=N parameter.
  2. Image: <img alt="Boo!" src="">
    • Each <a></a> HTML tag wraps one <img> tag with src="…" attribute containing URL to image of button and alt="…" attribute containing text alternative description to image content. 

Important: There is no space or new line between the tag in the HTML code. This is done intentionally to keep buttons/images next to each other without any visual space between them.

Those two components ( <a> <img>) are all you need to know to set up your custom rating signature. 

  1. If you want to change the visual appearance of the buttons 
    • Change the src="…" URL in <img> to any valid URL of an image accessible to the public on the internet.
  2. If you want to have text instead of images
    • Put plain text inside <a></a> tag instead of <img> 
    • e.g.: <a href="">Awesome!</a>
  3. If you want to change the number or scale of ratings 
    • Add more <a></a> tags and change the href="…" attribute URL ending with right ?s=N parameter
    • Put relevant <img> tags inside your <a></a> tags